Students within the Marketing main should keep a 2.seventy five or greater cumulative Grade Point Average in all 3000 level or higher Marketing courses and a 2.zero or larger cumulative GPA in all College of Business courses taken at UCF. Failure to hold up the required GPAs will result in the pupil being positioned on Lack of Progress in the major and/or College. If a student on Lack of Progress fails to realize the minimal required GPA in the subsequent time period, the scholar will be dropped as a Marketing major and/or College of Business scholar.

In addition to traditional direct and indirect distribution channels, students focus is on web-based and mobile digital channels. Integration of distribution strategies with different marketing mix methods is studied. Students apply this knowledge to specific situations so as to develop efficient distribution channel methods, remedy distribution channel issues, and make recommendations to enhance distribution …