Corona Virus Disease (COVID) is a scourge for many groups, from workers who are afraid of losing their jobs, entrepreneurs who are worried that their business is not strong enough to survive amid a decline in consumer purchasing power, to the Government who is preoccupied with how to handle a pandemic that is right for health and also economy. However, all parties are trying to adapt to this situation in order to survive.

In Several Countries, since the first case of COVID occurred in March 2020, many things have been done by the Government and business actors in adapting to this pandemic. The government has implemented Large-Scale Social Restrictions (PSBB) since April to limit community mobility so as to reduce the risk of spreading COVID.

This has forced some business actors to stop or limit their operations. Not only the majority of large business activities are in the formal sector, but also Small …

A business certainly needs promotion as a marketing medium because without business promotion it is difficult for businesses to be recognized by consumers. Not only that, business promotion is now also very useful as a means of engagement with consumers so that the impact is longer. In fact, for this reason, business promotion has become a must-do thing even when the business has grown.

But one thing to note is that promotion and marketing requires a lot of money. Of course, as a business owner you don’t want it to be costly enough to reap ineffective results. Therefore, you must be smart in choosing what promotion methods are suitable for your brand so that the results are optimal. Here are 10 surefire ways that can be used as a reference when doing promotions.

1. Discount

Discounts are always the mainstay of business owners to attract buyers. Most consumers will usually decide to buy when they see the …

Starting a business is not easy. There are various steps that must be taken first to reach the point where the business can be established. After being established, there are still many things to do so that the business can continue to grow. In this effort, of course there are ways that can be done to develop a business and achieve targets.

At the beginning of forming a business, you must determine the right business strategy . A mature strategy that has been formed will make it easier for you to determine the direction of your business and run the business you dream of. On the other hand, the intense competition in the business world also requires you to be ready to fight and face risks that may arise at any time.

In this article, the Journal summarizes several ways that you can apply so that the businesses that have been initiated can …

The flow of business development has increased quite sharply at this time. This condition is likened to “one thousand dies, one grows.” When one business goes bankrupt, businesses that are engaged in the same field start to surface.
The development in the business world should be welcomed because it will indirectly expand employment opportunities in the country. On the other hand, the state treasury reserves will also increase.

However, business people often get scared because business development creates tough competition, especially for businesses that are engaged in the same field.

There are times when a business becomes stuck, aka it stops suddenly. In order for the business to grow, do the following tips.

Measuring Performance Every Year

Business development can be identified by assessing the business as a whole. Starting from the management unit, production, finance, to marketing. Everything must be corrected thoroughly to determine the performance measures that have …